INSIGHTS
New

XR State of Pay Report

XR State of Pay: Celebrity Pay Surges in U.S. Advertising

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Two women on a production setTwo women on a production set
INSIGHTS
New

A Smarter Way to Pay Commercial Crew in 2026

XR Pay is the only major commercial crew app available for both iOS and Android

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INSIGHTS
New

shots Magazine's Big Night Out

At XR's shots Out of the Box event in London, advertising's sharpest minds from across Europe gathered to tackle the big questions

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Insights

Global Rights: The Strategic Center of Creative Control

Global Rights: The Strategic Center of Creative Control

James Levy, SVP of Global Customer Success at XR, shares how leading brands are turning Global Rights Management into a strategic advantage.
6/23/2025
Beach, mountains, sun
Beach, mountains, sun

Win at Cannes: Close the Gap Between Creative and ROI

Win at Cannes: Close the Gap Between Creative and ROI

See how XR can help you win at Cannes by closing the gap between creative and ROI
6/10/2025
beach with arrows into sun
beach with arrows into sun

From Insight to Impact: Turn Creative Into a Growth Engine at Cannes

From Insight to Impact: Turn Creative Into a Growth Engine at Cannes

As Cannes approaches, one thing is clear: the next wave of creative excellence goes beyond the idea--its powered by intelligence.
5/28/2025
Sky and beach
Sky and beach

Smarter Creative Is on the Horizon

Smarter Creative Is on the Horizon

XR is redefining the creative ecosystem—giving brands total control over global campaigns, content and investments. Meet XR in Cannes 2025.
5/20/2025
Investment financial concept business finance data analytics graph
Investment financial concept business finance data analytics graph

How Automation Reduces Production Risk

How Automation Reduces Production Risk

When automation is embedded in every step of the payroll workflow, it doesn’t just save time—it protects the production.
Closeup of team members examine documents
Closeup of team members examine documents

Why Now Is the Moment to Fix Your Payroll Workflow

Why Now Is the Moment to Fix Your Payroll Workflow

Whether your production is scaling up—or tightening budgets—now is the time to lock in the systems that keep things moving.
5/6/2025

Reports

Spiral
Spiral

Accessibility in Advertising: UK Snapshot Report

Accessibility in Advertising: UK Snapshot Report

Get exclusive insights into the state of advertising accessibility in the UK with our latest UK Snapshot Report.
2/3/2025
Report on screens
Report on screens

How Inclusive is Advertising Today?

How Inclusive is Advertising Today?

Discover the state of inclusivity with the 2024 Global Advertising Representation Report
12/4/2024

2024 Global Advertising Accessibility Index & Trends Report

2024 Global Advertising Accessibility Index & Trends Report

Explore XR’s 2024 global advertising accessibility report. Discover trends, top countries, and strategies for inclusive ads.
5/16/2024

Videos

Case Studies